Conversion of Prospects

Posted on : 14-09-2009 | By : admin | In : Internet, business


Oftentimes we hear or read about the advantages of a work at home online business over the traditional business, this is true. There are a lot of advantages an online entrepreneur can receive. But before we go into that let us look at one hurdle most online businesses encounter. One hurdle that an online entrepreneur might experience is the conversion of prospects.

Unlike the traditional business wherein there is personal contact which gives sales people a chance to recommend items to people and if these people buy then the business was able to successfully achieve the conversion of prospects. On the other hand conversion of prospects with an online business is not as easy because personal touch or contact is not present. Although your sales letter might cover some points, there is more to it when it comes to conversion of prospects.

Here are some tips you can follow for successful conversion of prospects:

1. As oppose to a physical shop, where the customers can both physically check out the product before buying and obtain answers to their questions from the sales person, your website must offset this disadvantage by including a strong guarantee. Conversion of prospects can be easily achieved if your customers are confident in their purchase. By providing a strong and clear guarantee you are able to eliminate any doubts your customers might feel. Once doubts are eliminated then conversion of prospects should come easily.

2. Provide bonus or bonuses when a customer purchases a product from your site. This is a simple demonstration that you value and appreciate their purchase also this is a visible way of saying thank you. This is a proven technique businesses use for their conversion of prospects. Why? Because these people who have purchased from you will tell other people of their good experience with your website and how you have treated them. It also shows customers that you are willing to deliver more than what you have promised to them. Just a note when it comes to bonuses, make sure that it is directly related to the product they have purchased and make sure that you clearly state that you are giving this bonus as a token of appreciation.

3. Most prospects do not buy the first time they see or hear about your business. It would be advisable if you do follow-ups on them. Your follow up can be as simple as contacting them occasionally with new offers that you might have for them. Or it can be more complex such as publishing a weekly newsletter with useful information and articles. If you do not already have a way to collect their address, you can get it by offering a valuable gift that you deliver only by email or postal mail. Conversion of prospects can be achieved if you are diligent in doing your follow ups. In the conversion of prospects you can offer a special report, a list of sources or some other essential information they cannot get anywhere else. These are valuable to customers and prospects alike and the good thing about this is that it will not cost a lot on your part if you provide this.

Tags: blogs, business, Google, information, Internet, US, visa

Bad Websites

Posted on : 14-09-2009 | By : admin | In : Internet, business


Whenever you come across a bad website what do you usually do? I mean even if that website contains or offers the stuff that you are looking for you still end up closing it and your look for alternatives. This is a normal case most especially if you are having a hard time navigating.

You would think that over the past 10 years of internet, that websites would be of higher and better quality as compared before. But sadly this is not the case; there are just as many bad websites out there than ever before.

Since we are already discussing stuff about bad websites, I think that it is just fitting that we discuss some tips to help avoid building a bad website.

1. Before you publish a website make sure that you are 100% ready. One of the reasons why some entrepreneurs end up with a bad website is because they failed to plan for it. You should only invest on a website when you are ready to spend time and money in developing your website.

2. Entrusting your website to the pros. You may be one of many entrepreneurs out there who knows basic HTML and basic graphic design, however to avoid a bad website you have got to hire professionals to complete the job for you. It would be great if you can provide your own personal style to the site. An amateurish site is synonymous to a bad website. Your customers might think that you are not serious and you are not credible enough to handle their demands.

A bad website is just one reason why your prospects think twice about doing business with you, so do not give them a reason to leave you. Right now you might feel that you cannot afford the services of a professional website developer or website designer it would be advisable for you to wait until you are able to afford one or wait until you can work out a payment plan.

3. Have a clear objective in mind. A bad website is one which does not have a clear purpose. What is the main purpose if this website you have developed? Your website should support your business goal and should be in lieu with your marketing strategy. Avoid being one of those entrepreneurs, who plunged right into website developments without a clear purpose, hence the result was a bad website.

Tags: blogs, business, Google, Internet, Marketing, money, time and money, US, visa

Common Mortgage Questions

Posted on : 10-09-2009 | By : admin | In : Business Opportunities

Some Common Mortgage Questions and Ways To Get Their Answers

While you’re preparing to secure a mortgage loan, it is quite natural that there would be plenty of mortgage questions that you would want to ask. Before obtaining a mortgage loan, it is always advisable that you get answers to your mortgage questions.

Some Common Mortgage Questions That You Should Ask

Some familiar questions that are posed by mortgage borrowers include the following:

  • How the mortgage lenders would assess my creditworthiness?
  • In order to take out a mortgage, what is the necessary minimum credit score that I should have?
  • Which loan is more beneficial – fixed rate mortgage (FRM) or adjustable rate mortgage (ARM)?
  • Can I qualify for a mortgage with less than adequate credit?
  • What is closing cost and what is its significance?
  • Is it a favorable option to pay discount points so that I can get a lower interest rate?
  • What are the factors that determine my monthly mortgage payments?
  • For taking out a home mortgage loan, is making a down payment absolutely necessary?
  • How can I stay away from prepayment penalties?
  • When is it necessary to buy private mortgage insurance (PMI)?
  • What is mortgage refinancing and how is it performed?
  • How to calculate break-even period and what does it signify?
  • Can I qualify for a second mortgage without refinancing the first one?
  • What is cash out refinancing and how can it benefit me?
  • What would happen if I default on my mortgage payments?

Two Methods of Getting the Answers of Your Mortgage Questions

  • Many websites feature forum platforms. Getting answers for your mortgage questions from these platforms is quite easy. You just have to send your queries to them and the community members would provide answers to your queries. There is an “ask questions” section in various websites that helps you get instant replies to your queries no matter if you’re buying a home for the first time or refinancing your existing mortgage. All the replies you’re looking for can be received without much hassle.
  • Lenders can also help you with answers to your mortgage queries. However, if you have a specific question, the “ask questions” section of various forums and websites is always helpful. Round the clock assistance is available. In this way, you can understand how difficulties related to mortgages can be overcome and this would help you make knowledgeable decisions in future.

Tags: credit score, Google, US, visa

Thieves Favor Debit Cards

Posted on : 27-08-2009 | By : admin | In : Credit Cards

WASHINGTON – The recent indictment of Albert Gonzales, who stole 130 million credit and debit card numbers in one of the worst cases of identity theft in U.S. history, has brought to light the insecurity of debit cards, the Washington Times reports.

Debit cards, which are used more than any other type of plastic payment, are not as secure and can expose users to more losses than credit cards. For thieves, debit cards represent cash.

Some financial experts advise keeping an eye on debit card accounts or asking the bank to issue a separate ATM card. Under federal law, credit card holders are only liable for up to $50 if the card is stolen; debit card holders can be held liable for up to $500 — or for all the funds if not reported within 60 days.

“If you lose your credit card and you report it, it’s the credit-card company’s problem,” said Jay Foley, executive director of the Identity Theft Resource Center. “If you lose your debit card and you report it in the same period of time, the transactions that occur from the time the card was lost and the time you reported it are still going to land on your doorstep.”

Credit card issuers generally use software to help uncover fraud, such as monitoring unusual activity and freezing the account until the credit card holder can be contacted to okay the charges. But the debit card companies do not employ such techniques. Visa and MasterCard offer zero-liability guarantees for credit and debit in most cases. These companies also say that Internet purchases using a debit card is as safe as using a credit card.

Susan Grant, director of consumer protection for the Consumer Federation of America, is calling for more security and legal rights for debit card fraud victims. “When unauthorized debits are made, consumers are in a much more troublesome situation … because the money’s been quickly withdrawn from their account,” she said. “With an unauthorized credit-card charge, you haven’t paid it yet.”

Debit card transactions surpassed credit card usage in 2008. “Consumers are shifting from credit to debit, and that’s fairly pronounced given the credit restrictions and other actions the credit-card-issuing companies have introduced,” said Thomas Goldsmith, spokesman for the Electronic Transactions Association.

Tags: blogs, consumers, credit cards, debit cards, Google, hd, Internet, money, Software, US, visa

Debit or credit? Let how you spend decide

Posted on : 27-08-2009 | By : admin | In : Credit Cards

Last year, debit card use surpassed credit card use for the first time in history: Americans made 28.4 billion debit purchases compared with 21 billion credit card purchases, according to payment systems newsletter The Nilson Report.
It happened, industry watchers say, because of tighter credit, recession-weary and strapped consumers, wider acceptance of debit cards for small purchases, and a burgeoning youth market that prefers paying with debit cards.

The typical American household carries four credit or debit cards. Which should be in your wallet, and for what should each card be used?

Brian Riley, research director for the TowerGroup, says consumers should pick the card that’s the best fit for their specific needs: convenience, low interest, fraud protection, rewards or even as a help in taming your inner spendthrift.

First step, though: Consider cash for the purchase. Cash is the simplest transaction and comes with no strings, fees or delayed costs.

Debit card pros and cons

Some considerations when using a debit card:

•Make sure the funds are there. A $6 sandwich can wind up costing $46 if you don’t realize your checking account is flat-lining. Most merchants no longer reject a card if you have an inadequate balance; instead, you incur a hefty overdraft fee.

For example, Bank of America charges $35 for each overdraft above $5. Spokeswoman Anne Pace says fees will be capped after a consumer makes 10 overdrafts in a single day; overdrafts totaling less than $5 carry a smaller fee of $10. Wachovia charges $22 for the first overdraft in a 12-month period, then $35 for each subsequent one, says spokeswoman Richele Messick.

Messick suggests debit customers can avoid fees if they keep track of expenditures and link checking accounts to savings accounts, credit cards or lines of credit.

•A security breach could mean trouble. “I do think there are a lot of advantages to using debit cards as far as restraining spending, but there are a lot of risks of having debit card information stolen,” says Ronald Mann, a Columbia University law professor who wrote Charging Ahead: The Growth and Regulation of Payment Card Markets.

“If there’s a problem with a credit card, I simply put that card aside and use a different card until things get worked out. With debit, it’s a much more serious event,” Mann says.

Federal regulations limit liability for most consumers who are defrauded, but your debit account could be inaccessible for up to 10 business days after you report the fraud, says Gail Hillebrand, senior attorney for the non-profit Consumers Union’s West Coast office.

If your credit card is lost or stolen, you typically won’t be on the hook for more than $50. If an unauthorized user gets your card number but not your card, your liability in most cases is zilch. Both Visa and MasterCard promise “zero liability” and quick resolution for any fraud committed over their transaction networks, including debit transactions. Some merchants use other networks.

•Usage fees. Some banks and merchants charge fees of 50 cents or a $1 for debit card use at certain stores.

•Account blocks. Some merchants place blocks on debit accounts for purchases that aren’t completed immediately: hotels, vehicle rentals and gasoline purchases, for example. That could keep you from using the debit card for other purchases.

•Prepaid debit and gift cards. Look out for fees — activation fees, non-use fees, ATM withdrawal fees, retail fees and reload fees. Also, many of these cards aren’t covered by federal regulations.

What about credit cards?

The major difference between credit and debit cards — when the money actually leaves your bank — accounts for the positives and negatives. Some considerations:

•They offer free short-term borrowing. If you pay the balance in full on time, you get an interest-free loan.

•Delayed payment raises the price paid. The $6 burger that ballooned to $46 with the debit card overdraft? It could do the same — or worse — over time on a credit card if you don’t pay the balance at month’s end. High interest rates and late-payment penalties can add up.

•Charges can be denied. If you use your card to purchase something that didn’t turn out the way you had hoped, you can dispute the charge. Some credit cards even carry insurance on purchased items.

“It’s the best method for ordering online or ordering something that you can’t evaluate until you bring it home and plug it in,” says Consumers Union’s Hillebrand.

•They tempt you to buy more than you can afford. “You have the best consumer protections on the payment method that creates the most risk to your household budget,” Hillebrand says. “The biggest danger with credit is going into debt — and that’s a danger that’s highly overlooked.”

•Be careful with rewards. Some credit card companies offer rewards programs to keep customers charging — although some issuers recently instituted fees for delinquent card holders who wish to remain eligible for rewards. Hillebrand advises consumers to rethink rewards.

“The basic problem with rewards programs is that they are designed to get us to use our credit cards more than we really should,” she says. “If you’re at any risk of not being able to pay it off at the end of the month, the rewards are not worth it. And, in this economy, we’re all at risk.”

Tags: blogs, budget, business, consumers, credit cards, debit cards, Google, hd, information, money, Network, research, US, visa