More publishing possibilities on the Interweb
Posted on : 26-11-2009 | By : admin | In : Technology
The ways in which traditional forms of media find themselves on the web is always a fascinating topic. There’s been lots in the news this week about Conde Nast and other publishers creating digital newstands with content offered in various digital formats, although the major publishers still seem to be struggling with the transition.
In the world of books, however, there have been a number of interesting approaches. (By the way, I wrote about other publishing possibilities on the Interweb here).
The example below shows the mix between the book and the iPhone. I sent this around the office here at WONGDOODY and received a number of responses, from folks who both loved and hated the idea. I understand the response. Unlike other forms of traditional media, books are extremely personal, and in some ways, sacred.
What personally resonated with me about this application is that it retains the child/parent connection. The child is still sitting on the lap, still physically connected with the parent, and both are connected with the experience of the story.
The second example is a bit different. It integrates augmented reality and 3-D models which complement the text in the book. The example shown here is from Templar Publishing, which just released Drake’s Comprehensive Compendium of Dragonology, the U.K.’s first book using augmented reality.
Two very interesting examples of technology’s integration with the written word. Love it? Hate it? I’d love to hear your opinion.
